MetroPlusHealth Health Plan Launches Public Awareness Campaign
Celebrates 500,000th Member Milestone
Jul 21, 2016
MetroPlusHealth Health Plan announced today a public awareness campaign recognizing the plan’s 500,000th member, Staten Island resident, Josephine Barroso. The campaign is an effort to connect New Yorkers in all five boroughs with the care they need. MetroPlusHealth has seen enrollment climb as it continues to consolidate its position as a leader in providing affordable health insurance.
“MetroPlusHealth’ growth is an important component of NYC Health + Hospitals’ transformation plan,” said Dr. Ram Raju, President and CEO of NYC Health + Hospitals. “I congratulate MetroPlusHealth on reaching this milestone.”
Dr. Arnold Saperstein, President and CEO of the health plan, presented Ms. Barroso with her member ID card at a special ceremony to mark the occasion. Ms. Barroso is a single mother who was looking for a more affordable health care option when she discovered that MetroPlusHealth had just become available on Staten Island. She decided to explore the new option and was quickly enrolled as the “half-million member” of MetroPlusHealth.
“New Yorkers have long benefitted from the high quality of service MetroPlusHealth provides. We are grateful that Staten Islanders like Ms. Barroso are now able to enroll in this affordable plan,” said Dr. Saperstein. “I take enormous pleasure and pride in welcoming Ms. Barroso as our half-a-millionth member.”
The public awareness campaign includes videos, social media, digital and radio advertising. See Ms. Barroso’s story here: https://reel.io/__hIIDw.
“I feel that MetroPlusHealth can offer a lot to Staten Islanders and to all New Yorkers who may not realize how affordable health insurance can be. As far as ending up the 500,000th member, well that’s just a great bonus,” said Ms. Barroso.
Traditionally offering coverage in Manhattan, Brooklyn, the Bronx and Queens, MetroPlusHealth added Staten Island to its service area this year for its Marketplace and Essential Plans. The MetroPlusHealth Essential Health Plan is the lowest cost health plan online.
MetroPlusHealth offers access to an extensive network of participating physicians, with providers in over 30,000 sites across the City, including more than 12,000 primary care physicians, specialists, affiliates of NYC Health + Hospitals and community-based providers.
New Yorkers who are employees or retirees of New York City government agencies plus other local entities such as CUNY and City libraries may also choose MetroPlusHealth Gold under their employee benefit package. MetroPlusHealth Gold features no premiums plus no deductibles and no or low co-pays for most in-network services.
MetroPlusHealth’ small business plans that include health and dental coverage are available through the State’s Small Business Marketplace. To be eligible, businesses may have no more than 100 full-time employees and plans cover all employees who work 30 or more hours per week. Businesses can enroll at any time during the year.
“MetroPlusHealth plans combine low prices and high quality to give New Yorkers the insurance they need to protect their families,” says Seth Diamond, Chief Operating Officer of MetroPlusHealth. “We offer plans for every budget in a large network and with high rates of customer satisfaction.”
To learn more contact MetroPlusHealth at 1-855-809-4073 or visit MetroPlusHealth.org and nystateofheath.org.
Contact: Kathryn Knox Soman, 212-908-8588
About MetroPlusHealth
Over nearly 30 years, MetroPlusHealth Health Plan has built a reputation for providing affordable, quality care to residents of Brooklyn, the Bronx, Manhattan and Queens. A health services plan certified under Section 4403-a of the New York Public Health Law, MetroPlusHealth is a wholly-owned subsidiary of NYC Health + Hospitals, the largest municipal health care organization in the country, MetroPlusHealth provides managed care to nearly half a million eligible New Yorkers. In addition to Medicaid Managed Care, MetroPlusHealth offers Child Health Plus, several Medicare Advantage Plans, a Special Needs Plan (SNP) for people with HIV and their families, a Long-Term Managed Care Plan, and over 40 NY State of Health Marketplace products with a total enrollment of 445,000. The company’s robust network of primary care doctors and specialists includes many independent community providers. Plan staff is drawn from the communities that MetroPlusHealth serves and speaks more than seventy languages. MetroPlusHealth has consistently been one of the top-ranked health plans in New York City for almost 10 years.
About NYC Health + Hospitals
NYC Health + Hospitals is the largest public health care system in the nation with a network of 11 hospitals including six regional trauma centers, community-based health centers, nursing homes, post-acute care centers, and a correctional health services unit. The system includes a home care agency and a health plan, MetroPlusHealth. The health system provides essential services to 1.2 million New Yorkers every year in more than 70 locations across the five boroughs. Its diverse workforce of more than 42,000 employees are uniquely focused on empowering New Yorkers, without exception, to live the healthiest life possible. Visit nychealthandhospitals.org and stay connected: https://www.facebook.com/NYCHealthSystem or Twitter @NYCHealthSystem.